Q. One of the following is not a sales activity. Find the same.
1) Identifying leads
2) Making a call
3) Negotiation
4) After-sales service
Q. "Relationship" in karketing means ......
1) Relation between salesperson
2) Relation between buyer and seller
3) Relation between company and consumer
4) All of these
Q. "Making a Call" means .....
1) Calling on a prospective customer
2) Explaining product details
3) Negotiating a deal
4) Arguing with a customer
Q. Marketing is termed as successful, when -.
1) There is a rise in the number of salesmen
2) There is no need for post-sales service
3) There is no need to give discounts
4) There is rise in sales through
Q. Market Research is needed for-
1) Choosing the right sales persons
2) Choosing the right products
3) Making proper marketing decisions
4) Deciding the sales incentives
Q. Sales forecasting involves study of -.
1) Proper selling price
2) Sales planning
3) Distribution outlets
4) All of these
Q. Advertisements are required for
1) Boosting the production levels
2) Motivating the employees
3) Boosting the sales
4) All of these
Q. Price(P) is an important factor for effective marketing. What are the other P's?
1) Product, Promotion and Place
2) Place, Persuasion and Promotion
3) Pride, Person and Place
4) Product, Paper and Person
Q. Only one of the following is true. Find the same.
1) Marketing is not required in monopolistic situation
2) Marketing has no role to play in production levels
3) Marketing depends on competitors' performance
4) Marketing is not required in Public enterprises
Q. Market segmentation helps in -.
1) Focused marketing
2) Improved lead generation
3) Identifying the target group
4) All of the above
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